Product, Range and Distribution - Idea Generation/More research

My initial idea is to create a booklet on how to fact check and lots of other information regarding voting such as how to vote, where to research, what news papers support what parties, what is tactical voting and how does it work, how does the vote work in the Uk

This lead me to more research about the voting system in the UK, i needed to be familiar with this myself before writing about it. 

My two main aims were to encourage people to vote and to encourage people to research before voting.

I wanted to create a voting guide

target audience would be students and young people who are eligible to vote. This is because we are the most influential group of voters.

The reason i want to create a voting guide as it is something that is very current, relevant and something i feel is really important.

Resolution i hope to be a digital and or physical publication.

Some topics i want to focus on are; Newspapers as a source of information

Websites as a source of information

Fact checking

Voting.

Design considerations;

Simple, legible not fussy. I want it to be accessible to everyone and i dont want complicated design to obstruct how effectively the information is communicated.

Simple shapes and simple design, again i want this to be accessible to all kinds of people including those with dyslexia. I looked up how to make the type dyslexia friendly and so far its only been shown that its easier to read sans serif typefaces so i will take this into consideration.

I want to use bright colours in order to avoid it looking to formal or corporate.

Tone of voice: I want it to be formal in the sense that i will endeavour to make all the information correct, accurate, up to date and non biased but informal in the sense that i want it to be an easy read and not full of complicated political jargon.

Distribution: the reason i want it to be digitial as it will allow it to be easily distributed through social media. As the idea is to combat the incorrect nonsense on social media, it will be in the perfect place to remind people to check the truth. Also as i want to encourage people to vote, social media is the easiest way to pass it on quickly and get it viewed by lots of people.